These recurring daily problems hold the business back.
Call/WhatsApp Traffic
The receptionist doesn't have time for customer service due to answering calls. Notebook clutter results in "double-booking" two people for the same time.
"No-show" Losses
The customer books a time, doesn't show up, or forgets. As a result, the specialist stays idle, and the salon loses money out of nowhere.
Physical Resource Confusion
The customer arrives at the salon, but dissatisfaction arises because the massage room, equipment, or locker is occupied.
Warning - Conflict
Room 2 - Already Occupied!
Laser hair removal at 14:00
Aysel M. - No-show
Loss: 45 AZN (1 hour empty)
3 / 14
PAIN POINTS 2
Hours Spent on Reporting and Leaks
Lack of transparency in finance and inventory eats the business from the inside.
Evening Register, Tax, and Commission
At the end of the day, questions like "What percentage did the specialist work for?", "How much SSF should be deducted from the salary?", "Why is the money short?" create arguments that last for hours.
Unknown Inventory Leaks
There is no visual and reportable control over how much dye, shampoo, and other valuable materials are used.
Evening Register Error
Register difference: -125 AZN
No explanation
Material Leak
Dye balances do not match
4 / 14
End of multiple programs. Everything on a single screen.
Extended Functionality Map. Zero chaos.
Module 1
Registration & Experience
Module 2 & 3
Operations & Team
Module 4
Finance & Inventory
MINK OS
6-Module Ecosystem
Module 5
CRM & Loyalty
Module 6
Integration & API
5 / 14
Module 1: Frontend
Online Booking and Customer Experience
Booking and upselling continue even while you sleep.
Customizable Booking Page: Logo, 5 different themes (Minimalism, Luxury, etc.).
Smart Buffer Times: Preparation time before and cleaning time after the service are automatically blocked.
Add-ons / Upsells: Offering add-ons like aromatherapy to the main service.
Intake Form & Gift Cards: Allergy notes and online e-Gift sales.
Booking.az / Upsell
Classic Massage
60 Min · 50 AZN
+ Aromatherapy Oil
+15 AZN · +10 Min
Hot Stone Therapy
+25 AZN · +15 Min
6 / 14
Module 2 & 3: Backend
Clinical Records, Resource and Team Management
Full control over equipment, rooms, and the team.
Medical Warning & Blocking: Allergy notes and automatic blocking of problematic (No-show) customers.
Resource Tracking: Real-time status of rooms/lockers and a "Waitlist" that fills in upon cancellations.
Commission and QR Tipping: Individual percentages for employees and direct QR code tipping to the specialist.
Multi-Branch Management: Management of multiple branches with a single subscription.
Clinical Note & Waitlist
Allergy Warning
Attention: Essential oil allergy!
Waitlist: Auto-assignment
Slot opened -> SMS sent to Narmina
7 / 14
Module 4: Accounting
Local Finance, Accounting, and Inventory
Digital accounting fully compliant with Azerbaijani legislation.
Full Payroll Calculator: Net calculation of income tax, Social Security, Mandatory Insurance, and Unemployment from gross salary.
Tax and 200k VAT Tracker: Estimated burden of 2% simplified tax and visual progress bar control for the VAT limit.
Inventory & COGS: Cost management, automatic "Reorder" alerts for goods running out in 7 days.
Recurring Subscriptions: Session packages and "recurring billing" reminders.
Financial Control
Net Salary: Leyla M.
Gross: 1500 | SSF/Tax deducted
VAT Limit140,000 / 200,000
60,000 AZN left to exceed the limit
8 / 14
Module 5: Sales & Growth
CRM, Marketing, and Customer Loyalty
Retaining and bringing back customers has never been this easy.
CRM and Dual Feedback: Individual star ratings for both the service and the specialist, and LTV (lifetime value) tracking.
Apple/Google Wallet & Cashback: Tiered levels (Bronze 1% - Platinum 20%) and digital VIP cards.
Refer a Friend (Referral): A system that automatically rewards both parties with AZN credit.
Marketing & Anti-Spam: SMS/Email/Push templates and a "max 2 messages in 7 days" rule to avoid annoying the customer.
YourBrand VIP
GOLD (10%)
Aysel Karimova
Balance: 45.50 AZN
Apple Wallet
9 / 14
Module 6: API
Automation, Payments, and Integrations
Seamless connection with local banks and global systems.
Local Payment and Cash Register Gateways: CIB Pay, United Payments (vPOS), OneClick eKassa (Official tax receipt), and Birbank Biznes.
Cancellation and Deposit Policies: Automatic deposit request, wait times for No-Shows, and percentage penalties.
Meta Ecosystem & Advertising: 5-step WABA (WhatsApp API) connection, Instagram DM webhook, Meta Pixel (CAPI), and GA4.